Refining User Research & Customer Feedback With Better Data
Effective user research separates the essential products from the “nice to haves.” But it can be tough to zero in on what your customers really want (especially when it’s different from what they say they want).
Innovative product teams are leveraging a radical new approach to data and analytics to go deeper than standard interviews, surveys and satisfaction scores—and consistently delight their customers.
There’s no reason why you can’t do the same—learn how in this handy guide!
What's inside
Access insights and tidbits for tapping contextual feedback, eliminating guesswork and putting customer delight on repeat:
Getting to the bottom of research roadblocks
Why interviews, surveys and satisfaction scores frequently fall flat and lead product teams in the wrong direction
Adding more context and nuance to your findings
Why product data shouldn’t be your only source when examining complex customer experiences
Tuning in to the silent majority
How to use better data to understand shifting wants, needs and behaviors—even when the vast majority of your users never provide feedback
Grab the free eBook
Irresistible products aren’t built on assumptions. Download our free guide to immediately learn how to unlock next-level insights and consistently delight your customers.
You're in good company
Innovative product teams around the world are leveraging Glassbox to tap contextual insights, eliminate guesswork and put customer delight on repeat.
Sainsbury's recovers $200k lost revenue and enhances operational efficiency
SoFi prevents $9M in potential revenue loss
Marriott reduces support requests by 60% through activation & login optimization
Purina optimizes on-site search and product layout increasing engagement
NBrown increases new accounts by 16%
Bank Leumi boosts website transactions by 11% with Glassbox
Air Canada optimizes digital experience with Glassbox
Look no further
See how Glassbox’s integrated digital experience intelligence surpasses standalone product analytics tools.
